Real Estate Branding and Website for an energetic Investment Firm
Red Oak Hunting Blinds is an emerging manufacturer of premium hunting blinds. Their 100% enclosed, ground-entry blind elevates stealth to new levels, offering hunters unparalleled shelter and the advantage of remaining concealed from their prey. Red Oak sought a brand identity that encapsulated their personality and resonated strongly with their target audience.
Crafting a brand identity and messaging, coupled with a meticulously designed print brochure, armed them with the necessary materials to debut their latest blind at an outdoor trade show and initiate the expansion of their dealer network.
Red Oak successfully launched their new brand and have been fostering trust among their audience and captivating the interest of potential dealers.
We started with a simple customized wordmark logo that exudes a bold, slightly industrial feel, communicating their young energetic culture and their focus on providing relationship driven service to their customers.
A bold yet simple color profile brings a level of warmth and vibrance, not expected among a lot of the larger more corporate companies within the space.
Both Tom and Nick appreciated the appeal of modern / industrial architecture and had an office space that incorporated beautiful touches such as exposed brick. We created a circular stamp/badge version of their logo to complement this aesthetic.
The website design needed to quickly convey to their customers the services that BLVD offered and give prominence to their property listings. The BLVD team also needed to be able to update the website themselves and add new real estate listings as they became available. We built a completely custom website, utilizing Webflow, that provided them with this functionality in a super easy to use platform.
To round out the project, we provided them with a simple brand style guide that provided them with the necessary information to continue applying their brand and maintain a consistent brand image.